Digital Marketing for a US State

Client Large US State for Asian Representation Task Increase awareness of state beyond its largest city by showcasing destinations appealing to women and FITs highlighting charming towns and culinary experiences Market United States Formula Track customer journey and utilize custom designed content advertorials, as well as e-newsletters, user surveys and digital/social media advertising to expand awareness, capture customer intelligence and …

Destination Marketing for a U.S. State

Objective For drive markets, a U.S.-based state convention and visitors’ bureau wanted to track media to understand if their digital advertising influenced length-of-stay, hotel bookings, and average daily rates against existing data. Market Washington D.C. Formula Global air and hotel data company with over 750 million monthly unique visits and over 1 billion rich profiles worked with CWW to deliver …

Tesla Roadtrip to Arizona

  Client Arizona Office of Tourism Task Increase awareness of Arizona as a road trip destination focusing for Mexican travelers. Market Mexico Formula Joint partnerships with Arizona Office of Tourism, Eddy Warman, Tesla and Grupo Editorial Expansion to showcase what Arizona has to offer for the Mexican market. Collateral Printed editorial in Life & Style magazine, social media amplification through …

Experience Kissimmee

    Objective Increase visibility of Kissimmee as a family fun destination for Mexican travelers. Market Mexico Formula Joint partnerships with Kissimmee, Aeromexico and Estilo DF to showcase vacations homes, theme parks and outdoors activities within the destination. Collateral Editorial coverage through Estilo DF, Aire and social media outlets from all partners involved, Social handles take over by Omar Chaparro. …